Overdose Crisis
Overdose Crisis
The first field project for the MS Health Communication Design program centered on OUD: Opioid Use Disorder. This project required learning a whole new vocabulary around Harm Reduction. Language that humanizes people who use opioids provided the central thrust of the final designs to build empathy and create change amidst this overdose crisis. By touring a needle exchange bus in Philadelphia and sitting in on appointments between psychiatrists and their clients at Rutgers Center for Excellence our team attempted to innovate the way the public talks about OUD.